Privacy Policy for BFFN

Last Updated: June 2, 2025

This Privacy Policy ("Policy") explains how BFFN, developed and operated by blueGames Studio ("we," "our," or "us"), collects, uses, and protects your information when you use our game available on PC (Steam and Epic Games Store), Google Play Store, and Apple App Store.

1. Information We Collect

We collect only the minimum necessary data, based on the following lawful bases under applicable data protection laws (such as GDPR):

  • Username: Set by the player and used in-game, collected with user consent.
  • Unique Player ID: Automatically generated for account management, based on legitimate interest.
  • Date of Birth: Collected with consent to enforce age-based restrictions and comply with children's privacy laws.
  • Device Language: Accessed for localization, based on legitimate interest; not stored.
  • Country (Region): Accessed for compliance with local laws and content delivery, based on legitimate interest; not stored.
  • Gameplay Data: Collected and stored based on performance of a contract (to deliver core gameplay functionality).

We do not collect personal contact details unless provided during parental consent (see Section 5).

2. Third-Party Services

We use trusted third-party services for specific features:

  • Epic Online Services: For account linking and analytics.
  • Unity Ads: To display in-game ads on mobile platforms.

These services may collect certain types of data, such as device identifiers, usage data, and IP addresses, for purposes including analytics, ad targeting, and performance improvement. Please refer to their respective privacy policies for detailed information on what they collect and how they use it. We encourage you to review them:

3. In-App Purchases

BFFN includes optional in-app purchases. All payments are processed through the platform you use (Steam, Epic, Google Play, or Apple). We do not access or store your payment information.

4. Data Storage and Security

Your data (username, player ID, date of birth, and stats) is securely stored using industry-standard encryption through third-party infrastructure. We retain this data for as long as your game account exists and remains active, or until you request its deletion.

We do not log crash reports or error data. We do not access or store your IP address or physical location. However, we use third-party services such as ipapi.co, ipapi.is, or freeipapi.com to retrieve your region at runtime in order to apply local laws and content restrictions. This data is accessed temporarily and not stored.

5. Children's Privacy

BFFN is available to children. However, users under 13 (or the age of digital consent in their country) will have restricted access to features like:

  • Voice chat
  • In-app purchases

During account creation, we collect the user's date of birth to apply these limits. Parental email verification is required, and parents are informed of our policy. They may contact us at contact@blue.games to manage consent or data removal.

6. Consent and User Rights

You must accept this Privacy Policy to create an account. A popup containing this policy will be displayed during onboarding.

Depending on your location, you may have rights under laws such as the GDPR, COPPA, or PIPL. These include:

  • Right to access, correct, or delete your data
  • Right to withdraw consent

All users have the right to delete their account at any time, either by contacting us or through the in-game options available in the settings menu.

You can request these by contacting us at contact@blue.games.

7. Cookies and Tracking

We and our third-party partners (such as Unity Ads and Epic Online Services) may use cookies or similar technologies to collect device information and usage data for analytics, ad delivery, and performance improvements. We do not use these technologies to track users across websites or for behavioral profiling. You can control cookie permissions through your device or browser settings.

8. International Data Transfers

Your data may be transferred and processed outside your country of residence, including in countries that may not offer the same level of data protection. In such cases, we rely on standard contractual clauses or other approved legal mechanisms to ensure your data is handled securely and lawfully.

9. Player Reports and Moderation

To maintain a safe gaming environment, we may store gameplay logs, chat content, or report data when a user is reported for violating our Terms of Service. This data is only retained as necessary to investigate and address the issue and may be shared with moderation partners or law enforcement where required.

10. Additional Rights for U.S. Residents

Depending on your location (such as California, Colorado, Virginia), you may have specific rights including:

  • Right to know what data we collect and why
  • Right to request access or deletion of your data
  • Right to correct inaccurate information
  • Right to opt out of the sale or sharing of personal data (we do not sell data)

To exercise these rights, contact us at contact@blue.games.

11. Legal Requests

We may disclose personal information if required by law or to comply with legal obligations, enforce our policies, protect safety, or respond to government or law enforcement requests.

12. Updates to This Policy

We may update this policy to reflect changes in legal requirements or our practices. If changes are significant, we will notify users via in-game message or email.

13. Contact Us

If you have questions about this Privacy Policy, please email us at: contact@blue.games

Note: By playing BFFN, you agree to this Privacy Policy.